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Responsibility at Nanso

Responsibility has been part of Nanso's values ​​and practical activities for over 100 years.

Throughout our hundred-year history, high-quality materials and time-lasting products have been at the core of our operations. We want to create everyday favorite clothes that will please you for years in terms of quality and style.

At Nanso, we approach responsibility holistically and are committed to acting responsibly, transparently and in accordance with ethical principles. In addition to high-quality products, we also consider people and the environment in our responsibility work. Our responsibility work is divided into three different themes: products, people and environment.

You can learn more about our responsibility work here: RESPONSIBILITY REPORT 2022

Products: We value quality

We design timeless and durable products and choose more responsible materials. We promote the circular economy by extending the life of our products
life cycle and We encourage clothing maintenance.

People: We care together

We operate transparently and are fair
Companion. We take care of our staff and our communities.

Environment: we know and we act

We commit to carbon neutrality and reduce our emissions. We use natural resources sustainably and choose resource-wise partners.

We promote responsibility

We are well aware that there are many challenges to be solved in today's clothing industry, and unfortunately there are no simple solutions. We at Nanso work hard every day so that we can now and in the future offer our customers more responsible choices. We all need timeless and quality clothes.

Sustainability as a starting point for design

All our timeless and durable products are designed in Finland. We have our own three-person design team in Sörnäis, Helsinki, and we also employ several Finnish freelance print designers. The durability, longevity, serviceability and recyclability of the products are taken into account in the design of our collections.

Read more about our design here.

More responsible materials

For more than a hundred years, we have used high-quality materials and designed long-lasting favorite clothes from them. Through material choices, we can influence the early emissions and durability of the product throughout its life cycle. We choose more responsible and certified materials whenever possible.

Read more about our material choices here.

Manufacturing according to responsibility criteria

At Nanso, we are completely transparent about the origin of our products and openly share the country of manufacture of our products. We only work with a few, carefully selected suppliers who meet Nanso Group's responsibility criteria. Nanso's tricot and fabric products are mainly manufactured in Portugal and Turkey. The sweaters and jackets come mainly from China.

Read more about responsibility in manufacturing here.

Long service life with circular economy services

The circular economy and the long service life of our clothes are an important part of our responsibility work. Nanso's products are designed to stand the test of time both in terms of quality and style. We extend the life of our products with warranty repair services, by selling repaired products, by offering clothing resale services and by selling high-quality clothing care products. Read more about our circular economy services

Read more about the circular economy here.

The goal is a carbon-neutral Nanso

Our effort is to be part of the solution to the climate crisis. We are committed to Suomen Tekstiil ja Muodi's carbon-neutral textile industry 2035 commitment . Our goal is to be carbon neutral in 2026 for our own operations.​

The goal is a carbon-neutral Nanso

Care well, you'll keep it for a long time: care instructions

Nanso's products are made of high-quality materials and designed to delight for years. However, proper clothing care has a significant effect on extending the life cycle of the garment. By following the care instructions, you can enjoy your product for as long as possible and by respecting the environment.

Read the care instructions here.

Nanso's acts of responsibility

For us, responsibility means concrete actions in addition to the value base. We have recently promoted responsibility through, among other things, the following actions.

We repair our valuable products

At Nanso, we look at the entire product life cycle. Because we see every piece of clothing we produce as valuable, we offer a warranty repair service for our products through Menddie. In accordance with the Consumer Protection Act, the warranty repair applies to products that have been in use for less than 12 months.

Read more about Menddie's warranty repairs

We give our products a new life

Our Uusi Elämä collection consists of new and used clothes in good condition, which have been returned to us due to, for example, a small mistake. Returned products are delivered to our partner Menddie, who repairs all products in Finland, for repair. After restoration, the products are sold in selected Nanso stores, where they get a new life.

Read more about the Uusi Elämä collection

We encourage reuse

Together with our partner Emmy, we offer our customers an effortless way to circulate used treasures. Selling branded clothes through Emmy is easy: after filling out an electronic sales order (link), Nanso customers can bring their clothes that are going into circulation to a Nanso store, where they are delivered to Emmy for sale.

Read more about the Emmy collaboration

We work for the Baltic Sea

Every year, we donate all proceeds from the sale of shopping bags in Nanso stores to the John Nurminen Foundation, whose goal is to save the Baltic Sea and its rich cultural heritage for future generations. Since 2019, we have already donated more than 26,000 euros to the foundation.

Read more about donating to the Baltic Sea

Domesticity at Nanso Group

By buying a Nanso product, you employ Finns and support Finnish society, because more than 80% of the product's price stays in Finland. In addition to raw materials and manufacturing, other costs, such as design, marketing, transport and packaging costs, are counted in the degree of domesticity. Nanso is one of the three brands of the Nanso Group. Nanso Group employs more than 100 people in Finland. All our products are designed in Finland. In addition, sales, marketing and distribution all take place in Finland, and ownership and design know-how are in Finnish hands.

READ MORE ABOUT NANSO GROUP

Articles and interviews

Nanso pilotoi digitaalista tuotepassia vauhdittaakseen tuotedatan keräämistä alihankintaketjustaan
Vastuullisuus

Nanso is piloting a digital product passport to accelerate the collection of product data from its subcontracting chain

Responsibility and transparency play a central role in Nanso's operations. To promote these themes, we participated in the Digital Product Passport (DPP) project.

Read more
Farkkujen hoito-ohjeet

Care instructions for jeans

Made from high-quality materials, our jeans are designed to last from season to season. We put together jeans care instructions that, if followed, will make your jeans happy for a long time.

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Uusi Elämä -mallisto ostavastuullisesti.fi -sivustolla

The Uusi Elämä collection on ostavastuulisesti.fi website

Nanso’s Uusi Elämä (New Life) collection has been approved for the ostavastuullisesti.fi website. Ostavastuullisesti.fi is a site dedicated to responsible purchasing, aimed at bringing togethe...

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